About Us
What is Scent Marketing?
Scent marketing is a thoughtful strategy where businesses utilize carefully chosen fragrances to forge positive emotional connections with customers and bolster brand identity.
Whether it's the inviting scent in an apartment building's lobby that evokes a sense of comfort and home, or the consistent fragrance throughout various communal areas that creates a unified living experience, scent marketing recognizes the gentle yet powerful influence of scents on consumer behavior.